Looking to increase website traffic to your blog business? Of all the social media outlets, Pinterest has been my number one source of website traffic.
On my best month, Not A Bond Girl reached 1.5 million views just through Pinterest alone. And I did not even spend a single penny on Pinterest ads or pay to use a content scheduler!
Through trial and error, I’ve learned a thing or two about how to use Pinterest to increase website traffic month after month. Allow me to share my top five lessons learned.
Pinterest is powerful tool for free organic search traffic for your blog business.
I’ve tried Facebook ads and Instagram to bring in traffic. But I soon learned that Facebook ads and Instagram was not bringing in sales conversions. Just more likes and follows.
Before we get into the weeds, let’s make sure we have the basics down first. If you’re just getting started on Pinterest, be sure to create a Pinterest business account. You can also convert a personal account to a business account.
For SEO purposes, it’s also key to write a short description of your business with at least a couple of keywords for your blog topics. I like to use the Pinterest search feature to search for popular topics in my niche. Then I follow at least 10 boards or people relating to these topics.
Remember that Pinterest is a search engine. So engaging and properly keyworded content drives website traffic to your blog, regardless of followers.
Now that you have the foundation set, let’s get into the details on how to drive thousands of viewers to your website!
1. Create 5-10 boards on your popular blog topics using keywords.
Remember, it’s important to have a niche. Here’s how I was able to more than double my website traffic by making small changes to my blog focus.
2. Pin at least 5 pins from your smart feed to your boards.
Pinterest algorithms rewards active pinners. But not just pinners who pin only their content! So if you are being spammy, give it a rest and start pinning other people’s content.
3. Test out different pins for your best blog posts.
Create at least two pins for your top blog posts to test out different titles, colors, and images. Sometimes a font size can make a big difference in the number of repins!
In your Pinterest stats, see which pin does better by the end of two weeks. Continue to repin the "better" pin in future months to come.
4. No need to focus on followers.
Instead, focus on quality content. Your content will get you far as Pinterest rewards content creators. Pinterest algorithms continue to change to reward quality content so followers do not matter as much when it comes to impressions.
5. Join group boards in your niche to increase your reach.
Be selective when it comes to joining group boards. A group board with thousands of followers and hundreds of contributors but not in your niche won’t bring as much website traffic as a group board half the size that’s in your niche.
Trust me, my website stats and biz finances prove this time and time again.
It’s tempting to join those huge group boards but in the end, I spend a lot of time and energy getting little traffic. So be sure to select group boards to join that are in your niche.
Don’t give up! It takes time to rank for SEO so be consistent.
Generally, it takes 4-6 months to start seeing results. But keep in mind this is when you start seeing results, and SEO results grow over time.
Whatever results you're getting at 6 months should be considerably less than what you're getting at 12 months. So continue to take consistent steps each day, boss babe!
Building a profitable blog is totally doable even without a million views.
If you are feeling stuck in your business, trust me, I know how you feel. When I thought I tried everything possible under the sun, I thought it was a sign to give up.
And due to that, I was still seething at a cubicle. In fact, I couldn’t take the 9-5 lifestyle any longer. At one point in my career, I quit my 9-5 even though my blog wasn’t making much money!
Change your strategy, change your business, change your life.
Many bloggers like me skip over affiliate marketing. I overlooked affiliate marketing because I didn't want to come across salesy.
Also, I was told by a previous business coach that it's a waste of time because she tried affiliate marketing and it didn’t work for her. In her experience, she made only $500 per month at most. So I closed the door on affiliate marketing for several years.
I came across Making Sense of Cents, a blog that covers affiliate marketing strategies. After hearing a few podcast interviews of the author Michelle, I figured what do I have to lose.
Michelle earns over six figures a month on her blog. Last month, she made $104,065 to be exact. She makes over $50,000 a month just through affiliate marketing!
After taking the course, I started applying different affiliate marketing strategies that resonated most with me. I wanted to do what felt most authentic. For instance, I’m not excited about Twitter, so I didn’t use those particular social media strategies.
Soon I was noticing a gradual and consistent increase in my monthly revenue. Through all the trial and error over the years, I can with confidence that affiliate marketing is the way to go.
Make money on Pinterest with simple marketing strategies. It doesn't happen overnight. But, the possibilities are Pinfinite! Not sure where to begin? Start with a FREE Pinterest Audit!
Are you missing out on passive income?
Through Michelle’s course, I learned that I was leaving money on the table. In reality, it was lot of passive income.
Michelle earns over $50,000 a month through affiliate marketing. In her course, she shares exact steps she’s taken to earn over $300,000 from a single blog post.
Yeperz, it can really just take one blog post. The affiliate marketing course also covers great Pinterest marketing strategies! Most importantly, she covers the latest affiliate marketing disclosure rules needed on the website, social media and so forth.
Interested in building a profitable blog without millions of views (or selling your soul)?! Be sure to check out Michelle’s affiliate marketing course today!